We have a time problem, but not the one we think. We want to manage it, control it, spend it, waste it, make it, measure it, and invest it. We even complain that we don’t have enough of it. It’s as if “being busy” is a new badge of importance, and the “busiest” person wins some imaginary competition.

It’s Not About Time tackles that topic and others, while addressing the central question: Why do some people achieve their career or business goals, maximize their results, and even accomplish their dreams while others tread water is a sea of busyness? The answer isn’t better time-management, but rather, reflective and integrated from the inside-out, self-management.

Praise for It’s Not About Time and Author Nan S. Russell

"Nan Russell’s It’s Not About Time is one of the most inspiring and refreshing books I’ve read in ages! Thoughtfully written and well-researched, this book is a great reminder that claiming ownership of our lives is fundamentally about self-management, not time-management. For all of us striving to fulfill our human potential, there will always be more to do than there are hours in the day, and where “productivity hacks” and flashy organizational systems ultimately fall short, Nan's approach is one that promises to withstand the test of time, while also being practically useful and personally empowering." - Danielle Harlan, PhDFounder & CEO, the Center for Advancing Leadership and Human Potential; Author, The New Alpha: Join the Rising Movement of Influencers and Changemakers Who are Redefining Leadership

“For all you busy-holics out there, THIS book is your wake up call! This is not another cheesy self-help book, but a call to action to take back control over your life. Nan’s experiencedriven insights inspire you to step back and reassess the energy you are putting into areas that aren’t serving your soul. A must read for aspiring dream-makers, make-ithappeners, and life-maximizers of the world!” —HANNAH BISE, Director of HR & Employee Development, Daydreamer Concepts

“Nan is driven to get results, and her strength and passion in doing so is evident in her own successful career path from corporate executive to author, speaker and consultant. Nan’s ability to filter and prioritize the day-to-day noise that bombards us, is inspiring and motivating.” —AMY GIAMPIETRO, Communications Professional

“There is no shortage of SMART “how to” books about time management – books about how to wring every drop of productivity out of our crowded calendars, and books about how our constant connectivity ultimately hurts us. What Nan Russell delivers here is much more important. It is a WISE book about aligning our dearest resource – our time—with our deepest personal values and professional aspirations. Using current research, touching personal stories, and pitch-perfect quotes you will find both compelling best practices to “read today and use tomorrow” and reflective exercises to help you fully understand what you value most. It’s Not About Time is both a clear-eyed dismantling of some pervasive workplace misconceptions (for example equating busyness with productivity or high stress with high standing) and, more importantly, a powerful argument for each of us to begin self-managing our lives. At its best, this book is a siren call to bring our values to bear on the world around us in a judicious way that is both salt-of-the-earth humble and deeply empowering— because your dreams are unique to you, and if you don’t MAKE THE TIME to operationalize them, no one else will ever know they existed.” —JACOB PERLMUTTER, Principal, Jerry Zucker Middle School of Science