Business advisors who work with mid-sized business owners know the following too well. Too often, business owners misunderstand or overvalue their business and when it comes time for them to transfer or sell their business, they find that the market is not what they expected. Frequently, the business owner has not done adequately planning for the sale of their business or does not understand how much they themselves contribute to the value of the business. But for a business to sell for what it’s worth ― or even more―owners need to prepare for the sale from the very start and the 3 Dimensions of Business Growth will help the advisor work with the business owner to create predictable revenue, growth, and value.

Through the 3 Dimensions of Business Growth, author and business advising authority George Sandmann creates a must-have guide for all business advisors ―whether they’re beginning their career as advisors or have experience in a variety of advising endeavors – to help business owners who are either gearing up to sell a business now or planning on doing so sometime in the future. Using tried and true methods to help the advisor learn to listen, engage and communicate effectively, Sandmann helped the reader understand how Growth-Driving Objectives and Key Results are intertwined throughout the 3 Dimensions.

Throughout the book, George Sandmann’s wisdom peppers each chapter, through the 3 Dimensions. He explains the proven and tested concepts and ideas behind the structure of the 3 Dimensions and clearly illustrates how Objectives and Key Results relate to one another throughout the process. Advisors who read this book will be able to help their current clients and expand their own business by bringing the skills and expertise to help business owners see themselves, their employees, and their businesses in a new light.

This book is a rich resource for any business advisor looking to:
• Objectively help a business owner prepare to sell their business
• Improve the advisor’s knowledge of seeing the business holistically and completely
• Expanding their advisory business