Jim MacLeod

Jim MacLeod bridges the gap between design and marketing strategy. Over 25 years, he's led rebrands for companies like Extreme Networks, built creative teams at Northeastern University, and now partners with organizations on brand strategy, digital experience, and AI integration.

Through his weekly Marketing by Design newsletter and his Amazon bestselling book The Visual Marketer, Jim helps marketers develop the visual communication skills that modern marketing demands—especially as AI transforms what it means to be "creative" in marketing.