Anette DeMattio MA

Anette DeMattio, MA is the founder of the Too Strong Movement, creator of the Too Strong Method, and the international award-winning author of Too Strong For Your Own Good.

She holds a master's degree in Organizational Psychology from Columbia University and is a National Board Certified Executive Coach and National Board Certified Health & Wellness Coach. For more than two decades, she has coached leaders, caregivers, parents, entrepreneurs and high achievers through career transitions, burnout, chronic illness and life's most significant turning points.

A six-time cancer survivor, Anette's own healing journey led her to realize that many of the qualities our culture celebrates as strengths can become unconscious survival patterns that quietly disconnect us from ourselves.

That discovery became the Too Strong Method, a transformational framework that helps people recognize the hidden emotional, psychological and physiological cost of always being the strong one. Today, her work serves as the foundation for the Too Strong Movement, redefining strength for individuals, organizations and healthcare communities around the world.