Rebellious Success

Name: Rebellious Success
ISBN: 979-8886455212

by Toni Will

Publisher

Greenleaf Book Group Press

Publication

Aug 11, 2026

Format

Hardback

Illustrated

Price

$26.95

Dimensions

6 x 9 x 1 in

ISBN

979-8886455212

ASIN

B0GMY1D5XW

Pages

264

Age

Adult 18+

Rights Sold

🌍 World Wide Rights Available

Description

Lessons in Leadership, Reinvention, and Thriving When You Don’t Fit the Mold

You’ve done what you were supposed to do. You’ve chased success, checked the boxes, and learned to play by rules not made for you. And still, something feels off. If you’re tired of shrinking, explaining yourself, or wondering whether this version of success is actually yours, you’re not alone—and you’re not wrong.

Toni Will, one of the few female general managers in professional men’s hockey, shares a raw, no-bullshit account of leading in rooms not built for her and reinventing herself when perfectionism, people-pleasing, and alcohol stopped working. Part memoir, part leadership manual, Rebellious Success blends lived experience with behavior-change science to help you embrace failure, shame, and “not fitting in” as the foundations of authentic power.

Through six Toni Truths, thirty-nine concrete lessons, and twelve challenges designed to move you from insight to action, you’ll discover a path made just for you to become your fullest, wildest self. Own your story, rewrite your relationship with your flaws, and turn what once held you back into your greatest advantage.

Awards & Endorsements

Endorsement

“What if a single book could not only challenge the traditional definitions of achievement and leadership but also give you the tools to inspire action, foster trust, and build a team that thrives? An essential addition to the canon of leadership and motivational books, Rebellious Success is a must-read for anyone who is tired of burnout and serious about goal realization.”

—Laura Cathcart Robbins, author of Stash: My Life in Hiding, host of The Only One in the Room podcast

Endorsement

“Will takes us through the steps to not just sobriety but to joy, in vivid color, peppered with real life lessons that make this ‘road to success for the outsider’ entertaining as well as a book you want to keep on your shelf. Replete with journal prompts you could do on any given not-so-great day (i.e., feel free to set it down and pick it back up for daily or monthly inspiration), Rebellious Success encourages you to figure out not just what’s sabotaging you but what fulfills you. Imagine a lifetime of that and move forward with Will’s wind behind your back, because as the final chapter admonishes: ‘There's no point if you’re not having fun.’”

—Kay Smith-Blum, multi-award-winning author of Tangles

Endorsemen

“Rebellious Success is both entertaining and deeply inspiring; I genuinely felt sad when it ended. Toni takes us on an empowering journey where her transparency transforms success from something distant and polished into something attainable and real. Despite her undeniable accomplishments, what stands out most is her humility and unwavering commitment to personal empowerment. You never lose sight of the real woman behind the story. This book goes far beyond motivation. Toni guides us to reframe setbacks into measurable wins, limiting beliefs into valuable assets, and even addictive behaviors into profound growth opportunities. It is truly a masterclass in turning adversity into a strategic advantage. What makes this book undoubtedly powerful is Toni’s vulnerability. She openly shares her mistakes, missteps, and the truth about her victories that did not come easily. She doesn’t just teach rebellious success; she lives it.”

—Brigitta Dau, life coach, reiki master, speaker, author of Landing on Your North Star and Crafting a Better Life

Endorsement

“Toni is the rare kind of human who truly lives authentically, embracing and sharing the wins and the losses equally. The experience and advice she brings to Rebellious Success is refreshingly honest. This is a book with so much to offer any woman who is ambitious about her life—not just professionally but in living to her fullest personal potential. It's the book I wish I'd had in my twenties, am so glad to have in my thirties, and will carry with me into the decades ahead!”

—Macaela MacKenzie, author of Money, Power, Respect: How Women in Sports Are Shaping the Future of Feminism

Endorsement

“In Toni’s book you’ll be amazed at how we all go through life with challenges, both public and private, but it’s how we face them and move through them that really matters. Her career and life story are page gripping, and the lessons contained in this book are loaded with wisdom. Get this book. You’ll thank me later. Bravo, Toni!”

—Tony Rubleski, best-selling author, Mind Capture series

Endorsement

“This book tells the truth. As a sober entrepreneur, I’m deeply moved by this raw and compelling story of redemption and turnaround. It’s a brave, honest journey led by someone who chose growth over comfort and purpose over numbing—becoming a true leader and pioneer along the way. I’m proud to call Toni a friend and inspired by the way she lives her message. If you’re ready for real transformation and hope that feels earned, this book is for you.”

—Heather Lowe, coach, founder and CEO of Ditched the Drink

Endorsement

“Rebellious Success is the rare kind of book that gives you your power back. It isn’t about fixing yourself; it’s about finally trusting what’s already true about you and building from there. I loved this smart, funny, and deeply practical guide for anyone who is tired of trying to succeed by someone else’s rules.”

—Annie Grace, author of This Naked Mind

Endorsement

“Toni shares genuine, honest stories about some of her most trying and embarrassing moments and the invaluable lessons that followed. In a warm, conversational tone, she distills profound truths into simple, practical steps for readers who want to create seismic, lasting change in their lives. I highly recommend this book to anyone ready to tackle big challenges, whether that means quitting alcohol, breaking other unhealthy habits, reclaiming their joy, or fully stepping into their highest potential. Rebellious Success provides the road map.”

—Martin Lockett, MS, CADC II, substance abuse counselor, keynote speaker, DUI prevention advocate, director of cultural engagement at Lines for Life

Endorsement

“Life messed around with the wrong person and what resulted wasn’t even a fair fight. If you battle with addiction, feel oppressed in any way, or just want a road map to success, you need to read, take notes, and apply these lessons. This is not a book to be read; Rebellious Success is a guide to be learned and lived. Get your highlighter ready!”

—Bernie Saunders, retired NHL hockey player, author of Shut Out: The Game that Did Not Love Me Black

Endorsement

“Toni Will’s Rebellious Success is a powerful testament to rising above obstacles, including the deeply personal challenges of alcohol use disorder, and transforming them into fuel for leadership and impact. Her story elevates not only women in sports, but all women who are striving to break barriers, claim their space, and lead with authenticity. As a grandmother of girl athletes, I see Toni as the kind of role model who not only paves the way for future generations but shows them how to lift others as they rise.”

—Peggi Cooney, MSW, author of This Side of Alcohol

Author(s)

Toni Will

Toni Will is the general manager of the Kalamazoo Wings men’s professional hockey team, leading in one of the most male-dominated industries in sports. Based in Kalamazoo, Michigan, she also works as a leadership coach and speaker, helping high-achieving women and men gain clarity, build confidence, and create sustainable success while living alcohol-free. Known for her direct, practical approach to leadership, Toni is a TEDx speaker, the host of Women In . . . podcast, and creator of the empowHER Conference, held annually in Kalamazoo. She is a two-time IRONMAN® athlete and a two-time Guinness World Record holder. Rebellious Success is her first book.