Peak Property Performance

Peak Property Performanceicon

by Bill Douglas, Drew Hall, Ryan R. Goble

Publisher
Fast Company Press
Publication
Jun 24, 2025
Format
Hardback
Illustrated
No
Price
$26.95
Dimensions
6 x 9
ISBN
9781639081288
ASIN
B0F67J8KJW
Pages
248
Age
Adult 18+
Category
Business & EconomicsCareerGeneral Nonfiction

Rights Sold

🌍 World Wide Rights Available

Description

A step-by-step guide to harnessing the power of digital strategies and AI to transform your commercial real estate operations

It is time for commercial real estate owners, operators, and investors to decide where they want to be as the AI technological revolution takes shape. This practical guidebook demonstrates how you can provide better services; attract and retain tenants; and create more valuable, efficient, and intelligent properties.

Authors Bill Douglas and Drew Hall are the brains behind OpticWise, developing innovative solutions to empower property owners to unlock the full potential of their assets. In Peak Property Performance, they let you in on the secret formula:

Data Ownership + Digital Infrastructure Ownership + AI = Actionable Intelligence

Peak Property Performance outlines five strategic moves that will have far-reaching financial and competitive advantages for your commercial real estate business:

Clarify – Evaluate every digital asset and data source to uncover opportunities in your portfolio.

Connect – Join every data source into a unified digital nervous system.

Collect – Create a culture where the right people, systems, and data drive the organization.

Coordinate – Get your systems communicating seamlessly.

Control – Identify, automate, and act on initiatives that will have the most significant impact.

With real-world examples, compelling sports analogies, and practical tools, Douglas and Hall lead you toward establishing data-driven, AI-enabled commercial real estate powerhouses. Soon, you won't just be managing properties; you'll be building commercial real estate dynasties that stand the test of time.

Author(s)

Bill Douglas

Bill Douglas

Bill Douglas is the CEO of OpticWise, a serial entrepreneur, and a leading expert in using technology for business transformation.
Drew Hall

Drew Hall

Drew Hall is the founder and Chief Architect at OpticWise. He brings a wealth of experience in designing expansive, high performance networks for demanding clients in both the commercial and federal sectors. OpticWise has developed innovative solutions that empower property owners and investors to unlock the full potential of their data and digital infrastructure assets. Drew is also actively involved in team improvisational comedy, both as an executive team corporate trainer and as an actor in team performances, for which the primary purpose is fundraising for non-profits.
Ryan R. Goble

Ryan R. Goble

Ryan R. Goble is the founder of Mindblue Education and Mindblue Advisory. He is an accomplished educator, entrepreneur, and author who has held leadership and consulting roles in the education and business sectors. His consulting work includes collaborations with NASA's Goddard Institute for Space Studies, the New York City Public Schools AI Policy Lab, and The Rhode Island Department of Education. Ryan has authored books, chapters, and journal publications, as well as mainstream articles for outlets including The New York Times. Ryan is co-author of Making Curriculum Pop: Developing Literacies across All Content Areas co-published by the National Council Teachers of English (NCTE) and Free Spirit Press and co-author of the forthcoming book Peak Property Performance: Game-Changing AI and Digital Strategies for Commercial Real Estate (Fast Company Press, 2025). With his diverse experience, Ryan brings a unique perspective to the intersection of technology, learning, and industry. Ryan holds a Master's Degree in Education and a Bachelor's Degree in English from the University of Michigan and a doctoral degree in Interdisciplinary Studies (with a focus on Education and Cognitive Psychology) from Columbia University in New York City.

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